Break the Google Habit? Why Would I Want To?
MediaPost Search Insider blogger Gordon Hotchkiss asks the question, “What will it take to break the Google habit?” While I realize that Yahoo!, Ask and Microsoft would love for us to do so, I can’t imagine ever not using Google for all my search activity. Can you? Hands up, anyone out there using Yahoo! for your search? If so, mind telling me why?
On a related note, Canadians are finally getting on the Google bandwagon. In January, traffic from the frozen north (which, for me is anywhere north of Kentucky) to Google finally surpassed that of traffic to Microsoft by a whopping 16,000 visitors. Yahoo! came in third with Facebook not far behind.
Not that everything with Google is rosy, mind you. Click-thru rates on advertising is down, which some attribute to a weakening economy and a looming recession. Maybe the Canadians can help take up the slack. After all, they have nothing else to do during the winter but surf the net anyway, right?
(DISCLAIMER: Some of my best friends are Canadian. All my pokes are in the spirit of good fun; nothing meanspirited intended.)
Filed under: Industry News



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