A new ad every day…
I love these massvacation.com TV spots. Is anyone else as enamored with their “There’s so much to do in
Maybe I watch too much TV, but I think the idea is exciting and refreshing. And they’re keeping their word. I haven’t seen the same ad on more than one day. Plus, they tease you to view them all online… so far there are 90 different spots available.
Their website itself is pretty easy to navigate and offers lots of ideas on what to do when you visit. Very effective, if like me you live just a few hours drive from these places.
Overall, I think the idea is fabulous. Of course, having grown up in the Berkshires - I may be a little biased.
Filed under: Advertising, Branding, Personal Opinions
I think the idea for the MassVacations spots is basically the same as other tourism commercials by pairing video with campy music. It’s just that the introduction (with the chalkboard) is very catchy and fresh.
I finally got a user-friendly URL for The Ranch. Would you mind updating The Ranch url to http://theranchblog.com?
Much thanks.