There is no mainstream media floating throughout their home. No television commercials screaming with the latest Hannah Montana craze. No DVD’s of the latest Disney animated flick. No sound of the radio pounding out beats against the walls.

Hmm… so, how does a three year old understand Brand without it being shoved down her throat?

Cross-marketing!

Take a peek at this original post, Brand Loyalty at 3, from Silicon Valley Moms Blog. Companies can still reach the little ones!

Dannie McClain is a Category Manger with a New York textiles company. In her spare time she also blogs for the sister blog to Silicon Valley Moms, Deep South Moms.

Article Tags: Beneath the Brand | brand loyalty | Branding | Dannie McClain | mainstream media | TalentZoo
Filed under: Advertising, Branding, Dannie McClain, Strategy