Cirque du Fruit of Loom
Posted on July 31st, 2008 by Jamey
I like the Fruit of the Loom guys. I’m glad they’ve been revived of late and are being used in commercials (and musicvideos) again. This is the sign of an established brand that is sticking to its roots and using the icons that have been grown to promote the brand. Sorry…one to many plant analogies…
This is quite a spot for selling female undergarments and a bit of a jab at the Hanes spot that features dancing models. Regardless, they get the fruit boys in there.

This is quite a spot for selling female undergarments and a bit of a jab at the Hanes spot that features dancing models. Regardless, they get the fruit boys in there.

Article Tags: Beneath the Brand | Fruit of the Loom | Hanes | Jamey Shiels
Filed under: Miscellaneous























Leave a Reply