Seeing ads is one thing and while sensual and revealing scenes from commercials have been surely hit, categorizing them as inappropriate for a general audience, the same goes for the words you use. Sometimes, we see companies make use of words to carry the bulk of the ad and the level of exposure can go as far as children as well.

An ad that was shown “Zack and Miri Make a Porno”, a movie that stars Kevin Smith has been hit for using the offensive word “Porno”. While to some it may be harmless, the educational level and curious minds of kids exposed to it will carry dire consequences. Much of the ads were shown at the Dodgers games where even kids watch them. Complaints came racking in and so the ad was removed.

Now the problem is no one wants to carry the ad for the movie. So with the lack of publicity, it seems like this movie is meant for doomsville. Will it was destined for that in the first place. Of all the titles you can think of, why use “Porno”?

(Source) Associated Press

Brian Yalung is an Editor at Talent Zoo mainly contributing to latest news and issues on advertising and marketing. He is the editor for Beyond Madison Avenue and Beneath the Brand Blogs of Talent Zoo.

Article Tags: Advertising | censorship | marketing | porno
Filed under: Advertising, promotion