A picture paints a thousand words and in the world of advertising, if you don’t know how to really express the message you are trying to make, expect some bad karma coming your way. At least this was the scenario when by J&J’s McNeil Consumer Healthcare unit made it appear as if children were a burden to new mothers.

As a result due to a mass lambasting of the said ad seen at the motrin.com, many furious mothers showed what they thought of the ad through one of the hottest social media devices in the world today, Twitter.

The ad has since been pulled off. Let that be a lesson to advertisers, depict your ads wisely!

(Source) TBO.com

Brian Yalung is a Problogger at Talent Zoo mainly contributing to latest news and issues on advertising and marketing. The sites are as follows: www.beyondmadisonavenue.com, Talent Zoo is the #1 site for Ad, Marketing, and Media Professionals. Catch the Buzz at Beyond Madison Avenue!

Article Tags: Advertising | babies | moms | parents | Twitter
Filed under: Advertising, Business, Campaign Critiques