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Lotte Brands Oozing with Melamine

There is another identified brand in the market that has been found to be made with melamine. Lotte, a known brand that distributes candies and snacks to babies no less, has been found to be filled with melamine and therefore being banned in the local market.

Lotte is a South Korean based product that also has a base in Japan. Melamine in South Korean? Well for sure there is no secret as to where it all came from and which part of the Lotte products they were found to be contaminated with.

Here are the products discovered positive with Melamine:

1. Lotte…

Please, don’t preach…

In an attempt to motivate youth to get politically involved, Leonardo DiCaprio and friends made a YouTube video encouraging voter registration. The nearly 5-minute video goes on and on about the importance of registering and voting.

At first glance, you might think how nice it is to have celebrities get involved to communicate the importance of exercising our democratic right. But what frustrates the s**t out of me is how they simplify your vote as THE solution to the multitude of national problems.

Voting for a candidate does NOT guarantee results. Especially when each candidate has different plans on the same issues and remains…

Made in China: Will Chocolates Ever Be the Same?

For sure most of you are aware right now of the current melamine scandal that has been associated with China. Leading the pack of products include dairy products, infant milk and just recently canned meat. But does this end there?

Apparently China has long been in the controversial area of recalls and controversial manufacturing purposes. But if you are looking for a certain brand, chances are you will find none in particular that stands above the rest. If you are associating dangerous products, it has been surely tagged as purely “Made in China”.

But that does not end there. In fact the whole…

TRUTH Hurts.

As long as I can remember PSAs have always seemed to lack the luster, appeal, and effectiveness of mainstream ads. Maybe it is the lack of funds, lack of insight by final decision-makers, or lack of definitive marketing objectives. The Truth Non-Smoking Campaign is no exception. In fact, this campaign highlights what I believe is wrong with PSAs. Right from Truththe start this campaign has failed to be the very thing its core demographic aspires to become. (Granted, they have produced some ad gems in the midst of the plethora of lackluster ones.) Teenagers have certain needs that need to addressed. They want…