One thing you will notice is that there are certain levels of degree when it comes to supporting a certain product or service. To most, a simple Powerpoint presentation will do but to the more advanced, using effects or even video presentations are gaining more popularity.
Normally we would see these done in place of the paperworks use to present in company. This is not to say that all companies should use it, but piling up some pictures and perhaps videos can really impress your client.
Below is a video I personally made for a friend. It is not that…
I was writing a presentation deck yesterday and I used the C Word. Actually, I used it a lot. Look…I know better…but it has become so automatic to call people Consumers that I just did it.
The funny thing is that when I don’t use the word in a presentation and use people instead, it actually looks like I’m forgetting that this is about advertising. So I try to define what kind of people we’re talking about, based on why they use, or would use, the product. They may be true believers, fun fanatics, or truth seekers. Whatever their reasons are,…
