We often hear that “It’s the thought that counts” wherever we go especially if Christmas is here. Not all people have the money or cash to give actual gifts so perhaps regifting is a good way to somehow be an alternative towards the season of giving.
Such is a trend that most companies are following. Virtual gifts sent online can be likened to the traditional e-cards where gifts take the lead in sending messages and an indirect way of marketing certain products. There are companies that have turned to viral marketing like OfficeMax and UPS. Fictitious and fantasy like to most,…
Every week, I get together with a group of friends. Often when I would arrive at the home we meet in, there 
would be McDonald’s bags strewn everywhere, with people hungrily gnawing into a burger or throwing french fries across the room.
A few weeks ago, I arrived, and people were hanging out and chatting. One thing I immediately noticed was that nobody was eating McDonald’s. I even asked about it, and the response I got really gave ma an “a-ha!” moment of insight. What someone said was “No, I don’t eat at McDonald’s when they don’t have the Monopoly game…
You may think it’s your grandfather or your father. But try asking your college-going younger brother.
A recent study found that college students are addicted to college newspapers. I found this was true in my own research as well.
Mainstream newspaper readership is declining everywhere, and yet college newspapers are still very much alive. The eye-opening facts:
* 76% read their paper in the past month. For dailies, it is 92%.
* Despite internet usage gaining strength, the print edition still gets more eyeballs.
* 73% say they look at the ads in their college paper.
* Top areas of interest? Entertainment news, sports, and current…
