Cervical cancer has been reportedly growing and in fact, 1 out of 4 girl teens are now getting Cervical Cancer shots to avoid the sexually transmitted human papillomavirus, or HPV.
Thanks to the aggressive campaign as well, the Gardasil vaccine from Merck & Co. protects against strains of the virus that cause about 70 percent of cervical cancers.
So add that awareness together with heavy aggressive advertising and you get a positive response and a significant reason why more teenage girls are making sure they get their shots early.
(Source) ABC News
Brian Yalung is an Editor at Talent Zoo mainly contributing to latest news and…
My daughter is isn’t quite a teenager just yet (only 11) but she already embodies the traits of this hard-to-reach group of potential buyers.
A recent study by OTX suggests that while teens aged 13-17 spend about 11.5 hours per day online interacting with social network sites and general browsing, the group still prefers face-face interactions with friends and shopping.
Check out these statistics:
Knowing this information might not help you execute your next campaign, but these types of insights are priceless when you are trying to develop ways to tackle this unique consumer group.